The United Kingdom is poised to experience a pivotal occasion in the annals of women’s boxing! On the 10th of September, 2022, London’s famed O2 Arena will be the setting for the first all-female boxing spectacle to grace live television. This momentous event is the result of a collaboration between the esteemed boxing promotional entity, Boxxer, and bet365, serving as the official wagering associate.
The evening guarantees an electrifying atmosphere, culminating in the eagerly awaited middleweight confrontation between two giants of the discipline: Claressa Shields and Savannah Marshall. This transatlantic clash has already ignited considerable excitement within the fanbase, with Marshall’s own promoter, Mick Hennessy, confidently declaring it a potential candidate for “Fight of the Year” on a global scale.
Bet365, visibly enthusiastic to be involved in this historic occasion, expressed their “pride in backing this landmark instance for women’s athletics.” Their branding will be prominently displayed throughout the event, encompassing pre-fight publicity, the fight night itself, and will be noticeable across diverse platforms linked to the event.
This alliance with Boxxer reinforces bet365’s standing as a significant force within the boxing realm, providing enthusiasts with exclusive wagering lines and in-fight betting prospects via the Boxxer platform.
Bet365 has also secured a partnership with Boxxer, a boxing promotion organization. This collaboration will showcase the wagering company’s logo across Boxxer’s online and social media channels. Furthermore, bet365’s platform will provide live broadcasts of Boxxer matches to subscribers in specific territories.
This represents just one of bet365’s latest ventures within the realm of sports coverage. In June 2022, they teamed up with Sports Information Services (SIS) to transmit the “49’s Original Live Draw” to their vast global customer base.
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