BetMGM and the Buffalo Wild Wings franchise are elevating their collaboration with the debut of a unique slot machine experience! This initiative furthers their commitment to blending hospitality with entertainment, expanding upon their current partnership that introduced sports wagering content and incentives to more than 300 Buffalo Wild Wings venues.
The novel game, fittingly titled “Buffalo Wild Wings” and crafted by Inspired Entertainment exclusively for BetMGM, represents the most recent joint effort between the two entities since their alliance in 2021. This development coincides with heightened rivalry within the online gaming sector, as industry titans like Caesars proactively broaden their game selections.
“This latest exclusive game launch translates the Buffalo Wild Wings eatery and sports bar ambiance into a playable format for users, merging the brand’s visual identity and atmosphere with Inspired’s well-received game mechanics,” remarked Oliver Bartlett, Head of Gaming at BetMGM.
Inspired Development drew creative influence from the chain’s recognizable visual style, integrating visuals of its trademark menu offerings and a sports bar setting into the game’s design.
Nigel Jones, the individual responsible for the dining atmosphere at Buffalo Wild Wings, highlighted that the company’s venture into casino gaming provides their loyal patrons (perhaps he’d even call them “Wingnuts”!) with an additional enjoyable method to connect with the brand via the BetMGM platform.
He further mentioned their enthusiasm in collaborating with a prominent entertainment entity to develop these exclusive offerings for their clientele. The emphasis is on maintaining an engaging environment and providing those Buffalo Wild Wings enthusiasts with even more to relish!
B Riley, a financial analysis group, suggests that a crucial factor in bolstering investor assurance within the online gaming realm is to prioritize experiences that foster social interaction, similar to what Buffalo Wild Wings is implementing with its establishments and now its gaming alliance.
Brooks Pierce, the leading figure at Inspired Entertainment, conveyed his own eagerness regarding the expansion of their collaboration with BetMGM through the creation of these novel Buffalo Wild Wings-themed slot machines. One can practically sense the anticipation in his tone when he states, “We eagerly look forward to continuing our work with BetMGM to provide genuinely distinctive gaming encounters that are guaranteed to leave a lasting impression.”
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