20Shots, a firm focused on crafting fantasy sports experiences utilizing comprehensive athletic statistics, has teamed up with celebrated soccer correspondent, Fabrizio Romano.
Romano, commanding an immense audience exceeding 55 million across social media channels like Instagram, TikTok, and Twitter, is poised to draw substantial notice to 20Shots’ latest promotional campaigns.
This alliance is a component of a broader strategy by 20Shots to capitalize on the extensive data furnished by Opta, the premier sports analytics provider. An early product stemming from this joint effort is Opta Five, a fantasy English Premier League game.
Bringing Romano on board is a calculated maneuver to generate excitement and entice users to Opta’s gaming offerings, including Opta Five. Romano has already embarked on this endeavor by developing material for Opta Analyst and producing instructional videos for Opta Five and Opta Max, disseminating them to his vast follower base.
Amplifying the enthusiasm, Romano even took part in a live function with supporters for the debut of Opta Streak, a fresh game launched on January 26th.
Jacob Kalms, co-founder and CEO of 20Shots, conveyed his eagerness about the partnership, emphasizing their skills not solely as product creators but also as marketing tacticians delivering comprehensive solutions to their clientele.
Romano mirrored this feeling, affirming that the collaboration is an organic match given both entities’ commitment to pioneering advancements in football and gaming.
The fresh player rating platform from Optas is a home run for soccer enthusiasts, providing comprehensive breakdowns and an opportunity to earn significant boasting privileges (and rewards!) by testing their football expertise with the 20Shots Fantasy Premier League competition.
It’s a truly ideal pairing – presenting supporters with something captivating and fulfilling, which is consistently a primary consideration when I’m evaluating prospective collaborations.”
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