Wagering platform Dabble and BetMakers, an Australian online betting technology provider, are extending their existing collaboration. Dabble will maintain its use of BetMakers’ pricing solutions to enhance its competitive position within the market.
BetMakers’ Chief Executive Officer, Jake Henson, shared his enthusiasm, noting that their pricing tool has played a key role in Dabble’s recent achievements. He underscored their dedication to this partnership and their expectation of continued mutually beneficial outcomes.
Similarly, Tom Rundle, Dabble’s CEO, emphasized the importance of their alliance with BetMakers, crediting their accomplishments to the provided tools, which have allowed them to deliver a premium racing experience and pricing approach.
Separately, BetMakers recently communicated updates on its cost optimization efforts and global efficiency program, projecting substantial cost reductions throughout the organization in the coming months. The company has executed a number of adjustments at the board and leadership levels to optimize processes and unlock their full capabilities.
Committing fully to technological advancements and expanding our platform and offerings worldwide—that’s the path to fulfilling our commitment.